Zynga Announces its First Blockchain Game
Zynga, a renowned casual and mobile game producer, has announced its entry into the world of blockchain gaming with its first game, “Sugartown”. This game stands out as the first from Zynga to utilize Ethereum-based Non-Fungible Tokens (NFTs).
A Brief Overview of Sugartown
- Sugartown is a fun, gamified world inhabited by creatures known as Oras.
- These Oras came into existence when three farm animals opened a wormhole from another dimension.
- Zynga has yet to announce an official release date for the game, but it will be playable through web browsers once released.
Zynga Collaborates with Ora NFTs
Zynga plans to release 10,000 Ora NFTs later this year as part of the gaming experience. These NFTs will be necessary for players to access the world of Sugartown. Key aspects of this collaboration include:
- Players will need Ora NFTs to unlock the gaming experience and enjoy the free-to-play mini-games within Sugartown.
- Players also have the option to “stake” their Ora NFTs to earn Sugar, an in-game currency that is not a cryptocurrency.
Ambitions for Sugartown
Matt Wolf, the Vice President of Web3 Gaming at Zynga, shared his enthusiasm for Sugartown and Zynga’s ambitions for the game. Zynga aims to empower players through an interactive Web3 platform that offers lasting enjoyment. The game was specifically designed to appeal to the native Web3 market.
However, Zynga also has plans to expand its reach and build a dedicated community of players who will cherish the Sugartown experience as much as Zynga enjoyed creating it.
Zynga’s Journey in the Gaming Industry
Zynga was established in 2007, and it made waves in the gaming industry with the release of popular casual games like FarmVille and Words with Friends in 2009.
In late 2021, Zynga announced its intention to explore blockchain-based games, further providing details in early 2022. Last year, Zynga was acquired by Take-Two Interactive, the publisher of the Grand Theft Auto series, for a remarkable $12.7 billion. Both companies have expressed their plans to collaborate on future blockchain games.